The ultimate goal of Noomii is to increase global well-being. We want you to thrive and live a meaningful, engaging, and joyful life. And we think life coaching is the best tool to make that happen.

Research in positive psychology (i.e. the science of happiness) suggests that there are many ways to increase your well-being - such as meditating, helping others, eating well, regular exercise, and showing gratitude - and life coaching is a proven method for encouraging the right actions in all aspects of your life. In short, life coaching is a tool for well-being. And our mission is to make that tool available to the masses.